LeadingCards Posted October 8 Author Report Posted October 8 How to avoid any unexpected commissions or hidden fees when you're doing trafficย arbitrage Unexpected commissions and hidden fees often lead to some pretty unpleasant surprises and reduced profitability for affiliates. In this article, we'll show you how to keep your profits at their highest possible level. Which fees and charges may be charged to affiliates? 1. Hidden commissions of advertising networks. Some advertising platforms charge extra for their services, like fees for placing ads in premium spots or particularly lucrative time zones. 2. Currency exchange fees. If you work with international partners or traffic sources, you should take into account any exchange, transaction, or transfer fees that might apply. 3. Fees for using tools and services. A lot of affiliates use third-party services to make their campaigns more effective. These services can range from spy services to trackers, and they often charge fees for subscriptions and additional features. How to avoid unexpected fees Take a closer look at the terms and conditions and commissions of advertising networks. Before you start running ad campaigns, it's a good idea to take a close look at the terms and conditions of the advertising network. Make sure you know what they charge for displaying ads, extra services, and debiting unused funds. Use cost-effective trackers and analytics tools Trackers and analytics tools are great for monitoring the effectiveness of your campaigns. Just make sure you're not spending more than you need to. Many tools offer free trials or special discounts to help you test them out without spending a ton of money. A few helpful tips to help you avoid any unexpected fees Plan a budget that takes into account all expenses Make a detailed plan of expenses, including all the different commissions and payments. It's not just about the cost of buying traffic, either. You've got to think about all the other costs too, like maintaining payment systems, renting servers, and subscriptions to analytical services. Conduct regular audits of your campaigns It'd be a good idea to do regular audits of your advertising campaigns. That way, you can easily find and deal with any hidden fees. Take a look at your reports to make sure you haven't been charged for anything you shouldn't have or that there aren't any unexpected commissions. Pick a cost-effective payment service In some GEOs, you might run into trouble when you try to pay using local payment systems due to high fees. However, you can get around this by using services like LeadingCards, which let you issue cards for different GEOs. By doing this, you can manage your expenses more effectively. Good luck! Join our telegram channel to follow the latest updates: link Quote
LeadingCards Posted October 13 Author Report Posted October 13 Blockchain in traffic arbitrage: use of decentralized platforms for trafficย optimization Blockchain is more than just a tech trendโit's becoming a key component of traffic arbitrage strategies. Decentralized blockchain-based platforms let participants interact directly with each other, avoiding the need for intermediaries. Advantages of decentralized platforms for affiliates 1. Transparency and security One of the best things about blockchain is that it's immutable and transparent. All transactions are recorded in a distributed registry, and all participants can access it. That helps to avoid any issues with incorrect data on conversion rates or clicks. 2. Control of operating costs Stablecoins help you avoid the risks that come with the volatility of the exchange rate. If you're looking for a simple way to pay for your advertising, LeadingCards is a great option. It's a user-friendly platform with a straightforward interface that makes it easy to create and manage USD cards. Plus, local security experts work around the clock to keep users' funds safe. 3. Global access and lack of restrictions Decentralized platforms are great for reaching international markets. They're not limited by geographical location, which is great for affiliates who work with different GEOs. How does blockchain work in traffic arbitrage? 1. Direct interaction with the traffic sources On decentralized platforms, affiliates can interact directly with the owners of the traffic sources. Smart contracts fix all the details of the deal, like the amount of traffic, the price per click, and the payment terms. Once the contract terms are met, the funds are automatically transferred to the affiliate's account. 2. Optimization of campaigns with blockchain analytics Another benefit of decentralized platforms is that they offer more accurate analytics, since all traffic and conversion data is stored on the blockchain. This lets affiliates keep an eye on their campaign at every stage, in real time. Some of the most popular decentralized platforms These days, there are a number of platforms that let affiliates use algorithms to find the best deals: 1. Uniswap โ a popular platform for trading cryptocurrencies and traffic arbitrage. 2. Balancer โ a platform that lets you create and manage liquidity pools between different assets. 3. Sushiswap โ a decentralized platform that offers lots of opportunities for traffic arbitrage, especially in the market of various cryptocurrencies. Good luck! Join our telegram channel to follow the latest updates: link Quote
LeadingCards Posted October 16 Author Report Posted October 16 How to make money with micro-GEOs in 2024? In 2024, we're seeing more and more affiliates turning their attention to micro-GEOs. These are usually states with small populations or less developed digital markets, but they have the potential to grow in traffic arbitrage. Often, micro-GEOs aren't included in traditional Tier divisions because their economies and infrastructure are at an intermediate stage of development. Benefits of working with micro-GEOs 1. Low competition Micro-GEOs offer a lot of opportunities for small teams or individual webmasters who want to explore new markets and adapt their strategies to local conditions. 2. Low-cost traffic The cost of traffic in micro-GEOs is a lot less than in larger regions. The low prices for clicks and impressions make these markets perfect for testing new offers and strategies. 3. Advertising localization Making your promo materials more culturally relevant by translating them into local languages or using local images and symbols can really boost your conversions. The best tactics for making money with micro GEOs 1. Non-standard sources of traffic In micro-GEOs, messengers can be more popular than traditional social networks. Take Africa or Asia, for instance. There, apps like WhatsApp and Telegram are a big part of everyday communication. 2. Testing offers with minimum rates You can run ad campaigns with low rates and then make adjustments based on the data you get back. The key is to keep an eye on the results and be ready to switch up your strategy when needed. 3. Using of convenient and fast payment systems In some countries, users prefer fast and easy mobile payments. This is where LeadingCards comes to the rescue. It is known as one of the best providers of media expense management solutions. By creating an e-wallet with this service, you can top up your wallet anytime from any device you use. Examples of micro-GEOs worth keeping an eye on in 2024: 1. Central Asia The countries of Central Asia, such as Kazakhstan, Uzbekistan, and Kyrgyzstan, are making a big push to develop their digital markets. More and more people in these countries are getting online, and they're spending more and more money online. 2. Eastern Europe Eastern European regions like Moldova, Georgia, and Armenia have less competition, and people there are really into online shopping and other digital services. 3. Africa Many African countries, like Kenya, Nigeria, and South Africa, offer big volumes of traffic at low costs, especially in some parts of their regions. Best of luck with your conversion rates! Join our telegram channel to follow the latest updates: link Quote
LeadingCards Posted October 24 Author Report Posted October 24 Gaming platforms and streaming as constant sources of traffic arbitrage Gaming services are currently the main source of arbitrage traffic, especially when combined with iGambling. Streaming platforms like Twitch and YouTube are becoming a lot more than just a place for entertainment. They're also a major advertising arena. Thanks to audience engagement, this is a great way to not only promote new gaming content but also to introduce advertising links to casinos or gaming offers through creative campaigns. The influence of streamers and the role of Telegram channels One of the best ways to attract traffic is through Telegram streamers, who use their channels to promote their content and affiliate offers. This approach increases engagement and creates a gamification effect, which further motivates players to visit real sites and test their luck. This strategy is really effective for promoting gaming platforms that use Revenue Share or CPA models. Why it's crucial to have unique mechanics and a fresh approach Aside from the usual ways of attracting traffic, more unusual approaches, like PR-SEO, are now gaining popularity. This method is all about publishing content on well-known and authoritative resources. This lets you reach new audiences and increase the visibility of offers in search results. While PR-SEO isn't the cheapest strategy, it can help you get quality, long-term traffic that has the potential to turn into loyal casino users. Media buying with iGaming schemes When it comes to gaming content and iGambling, it's not just about having the right strategy for attracting users. You've also got to make sure your media spending is properly organized. For instance, the LeadingCards service considers all the needs of media buyers and offers 24/7 support so they can always get cards that are compatible with platforms like Facebook and Google. Gamification as a way to increase conversion Some social casinos let players try their luck at the slots with "funny money," and they can also join in on tournaments with real prizes. This offers users a unique experience: they can test the product at no cost and have a chance to win real rewards. This allows them to become more involved in the gameplay. So, gaming and streaming sites are still relevant and can be great sources of traffic arbitrage. This is a good opportunityโdon't miss it. Join our telegram channel to follow the latest updates: link Quote
LeadingCards Posted October 28 Author Report Posted October 28 Traffic arbitrage with the help of voice assistants: how to use Alexa and Google Assistant Voice assistants like Amazon Alexa and Google Assistant have already become a part of our daily lives. In traffic arbitrage, you can use them not just for voice commerce but to attract targeted traffic and adapt your media spend in the most efficient way possible. Nuances of voice search queries As a general rule, the questions we ask the voice assistant are quite different from those we ask when typing. They're usually longer, more informal, and often include qualifiers like "near me." That's why it's so important to adapt your creatives and ads to voice queries. If you want to target your ads effectively, use long keywords in the form of a question. For instance, if the offer is related to iGaming, you could use phrases like, "Where can I play online casino in my city?" On top of that, brands can create their own voice-activated skills or actions for Alexa or Google Assistant. These skills help users quickly find the right product, reorder products, or even get recommendations for product categories. Some tips that'll help you make the most of traffic arbitrage via Alexa and Google Assistant. 1. Create unique content for voice search. It's a good idea to include keywords that are most commonly found in conversational speech. For example, question pronouns like 'how', 'where' and 'why' work well. 2. The simpler the process, the better! Make the shopping process as simple as possible. Voice assistant users want the most convenient and fastest way to make a purchase. Also, make sure that landing pages load quickly and are fully optimized for mobile devices. 3. Analyze results. Use analytics services to track user behavior coming from voice assistants. This will help you understand which keywords and approaches work best. 4. Manage your costs. To avoid paying any extra fees and to pay for the ad campaign, it's a good idea to buy a virtual card in advance through a handy service like LeadingCards. This will help you keep costs down and avoid any technical issues with payments. Using voice assistants for traffic arbitrage is a very promising technique in media spending these days. They help you reach target audiences that are ready to engage with your offer with minimal effort. Good luck! Join our telegram channel to follow the latest updates: link Quote
LeadingCards Posted November 8 Author Report Posted November 8 Traffic arbitrage targeting the 60+ audience: how to work effectively with pensioners It might seem tricky to work with the 60+ audience at first, especially if you're used to targeting younger and middle-aged audiences. However, a focus on the older generation can also be a great source of conversions. Since 2020, more and more older people have been using messengers, social media, and shopping online. SMS newsletters are still a great way to reach the 60+ audience, who are used to this kind of communication and will respond quickly to messages. The 60+ audience is a promising target for gambling and betting, as it's fair to say that excitement doesn't go away with age. The main target is the middle class, who are looking for a bit of excitement, so pre-landing pages with winning stories are a great fit. On top of that, in most Western markets, the female audience is also pretty active, despite being in smaller numbers. Myths about pensioners 1. They don't use the internet Pensioners are big users of Facebook. It's a convenient way for them to keep in touch with family and friends and to search for entertainment and news content. YouTube is also a popular platform among older audiences (aged 60+) as a source of self-educational content. Many of this age group are still using LinkedIn to find temporary work, and they're updating their profiles as semi-retired. To drive traffic to these social networks, we suggest that media buyers use a reliable payment service like LeadingCards, as it's suitable for these and many other platforms. 2. Low level of solvency Statistics show that this age group, which has accumulated significant financial resources over the years, has high purchasing power. The older generation often spends money on things like their health, self-care and their loved ones. 3. Their purchases mainly concern medicines and food Many pensioners spend their money on home stuff, travel, appliances, clothes and even online education courses. It's important to remember that people aged 60+ want to stay active, maintain their health and learn new things. Tips for working with an audience of 60+ 1. Appeal to interests. Target their interests. The 60+ audience mainly gathers in online communities of interest (like gardening, art, and travelling). 2. Offer reliable products. Older people are looking for quality and durability. Older people are looking for quality and durability. If you mention things like inspections and warranties, it'll help to build trust. 3. Use family as a motivation. A lot of seniors are willing to spend money on useful items for their grandchildren and on things that keep them in touch with their loved ones. 4. Offer a noticeable benefit. The discounts, personalized newsletters, promotions and special offers are always attractive to the 60+ audience. Best of luck! Quote
LeadingCards Posted November 18 Author Report Posted November 18 What do you need to know when you start working with very large budgets? Working with big budgets in traffic arbitrage requires careful preparation. It's all aboutย having the right traffic management skills and being able to plan strategically, allocateย funds effectively, minimize risks, and so on. Testing and scaling up Mistakes at the testing stage of campaigns with big budgets can be pretty expensive.ย That's why it's a good idea to start with a limited budget and test a few creativesย and landing pages before you scale them up. A/B testing also lets you choose theย most effective bundles and avoid wasting money on ads that don't work. The best way to do this is to interact more often with affiliate program managers.ย They've got the latest info on the most popular offers and trends, and they canย tell you which campaigns have been the most successful lately. Control of expenses The key to working with big budgets is having a solid financial plan in place. It'sย important to know how much money you can spend on tests, major campaigns,ย and reserves. If you don't keep an eye on your spending, you could end upย spending more than you planned and not getting the results you were hoping for. It's really important for affiliates who work with international offers to have accessย to reliable financial instruments. One of these is theย LeadingCards service, whichย offers more than 50 BINs. This service helps to optimize payment transactions asย quickly and smoothly as possible, and it also helps to efficiently work with multipleย ad platforms. Optimization and analysis One of the most important things about working with big budgets is to analyze the effectiveness of your advertising campaigns regularly. It's not enough to just rely on your gut feeling and the initial data. You need to keep an eye on the results with the help of professional analytics tools. To make your campaigns as effective as possible, you should collect and analyze the following data: conversion rates (CTR, CR); cost per lead or action; geography and demography of users; audience behavior on landing pages and websites. Verticals and GEO If you're new to affiliate marketing and working with a big budget, we'd suggest focusing on verticals and regions that have already shown to be effective, like finance and gambling. It's also worth noting that traffic from countries with high payouts on offers (Tier 1) will cost more. At the stage of launching your first big campaigns, consider geos from Tier 2 or Tier 3. Good luck with your campaigns! Quote
LeadingCards Posted November 21 Author Report Posted November 21 Local and lesser-known social networks: an alternative to popular platforms If you're looking to increase conversions in traffic arbitrage, it's important to use a variety of different and original channels to attract new audiences. Local social networks, along with big players like Facebook and Google, can also provide more additional opportunities. 1. Low competition and costs. Localized networks are a cheaper option than global platforms, so you can start making a profit more quickly. 2. Flexibility to suit local audiences. Local networks can tailor advertising messages to users based on their cultural and behavioral characteristics, which helps them to be more effective. 3. Effectiveness of tests. Local platforms are a great way to test new offers thanks to their lower rates and detailed targeting settings. 4. Low price. Local platforms usually have lower advertising rates. But the key is to use a convenient service like LeadingCards, where you can get a virtual card for any platform, make quick dollar payments, and keep track of expenses. Profitable local sites by GEO Every region has its own set of popular platforms. You'll find the list of the most productive local social networks for traffic arbitrage below. Asia - AdvertNative (Indonesia, India, Vietnam). This platform supports native advertising with detailed settings and the cost per click is pretty reasonable โ around $0.08. It's great for promoting all kinds of products. - Line (Japan, Taiwan, Thailand). It's a messenger app with a strong social component and a huge number of users, aimed at Western brands. The ad formats include sticker packs and native ads. Latin America - GRUMFT (Brazil). It's an In-App ad platform for Brazil with flexible rates and a delayed banner upload feature to make the user experience better. - Terra Mexico (Mexico). One of the most popular news sites for advertising health and weight loss products to a mature audience. Africa and the Middle East - Adfalcon. It's a mobile ad platform in Africa that offers static banners and videos starting at $0.08 per click. The platform's intelligent targeting feature helps to optimize campaigns by focusing on the most popular apps. - Speakol (UAE, Saudi Arabia). It's a well-known news source that attracts a highly specialized audience and allows for precise ad targeting. And that's not all! Take some time to search for rare niches and who knows, maybe you'll find a gold mine! Good luck! Quote
LeadingCards Posted November 24 Author Report Posted November 24 How to prolong the "lifespan" of creatives and avoid their rapid burnout? Creative is a key tool in traffic arbitrage. However, once creative starts generating leads, it can burn out pretty quickly. There are a few reasons why this happens: 1. High competition. It's pretty common for popular creatives to be cloned very quickly. 2. Banner blindness. Showing the same creative over and over again can actually reduce audience response. 3. Lack of uniqueness. If you don't make any changes to the design or approach, creatives will quickly lose their novelty. So, what options do you have if you can't update your creatives often and your budget for creating new ones is limited? There are a few handy techniques you can use. Ways to prolong the โ lifespanโ of creatives 1. Uniqueizing Adapt your creative to fit the needs of a specific GEO. Just a few simple changes, like tweaking the text to the local language, adding local characters, or adapting the style to fit cultural preferences, can help you attract new users. It's also a good idea to change the creatives to align with seasonal trends. 2. Updating To avoid obvious repetition, create several variations of the same creative. The best way to do this is to use scripts in graphic editors to create "clones." Switch up the visual elements โ icons, fonts, colors โ to reduce the risk of "blindness". 3. Segmentation It's important to choose the right target audience if you want your creative to be effective. Do some in-depth market segmentation and adapt your creative to the interests of different groups. For instance, if you're promoting health products, use images that are most relatable and relevant to each segment, focusing on different age groups. 4. Different formats To keep your audience engaged, mix up the formats of your creatives: videos, GIFs, and static images. Video is a great way to grab people's attention and test your content on new audiences. Dynamic content tends to keep its effectiveness longer since it's less likely to "burn out". And don't forget to share your creatives on new platforms. If a creative is a hit on one platform, give it a shot on a different network or region. Just tweak it a bit to fit the new format. 5. Cost optimization The best way to make quick and easy purchases of advertising and avoid extra fees is to use a reliable payment service. For instance, you can customize virtual cards from LeadingCards to suit your needs. You can set limits, assign expiration dates, and tweak other parameters to your liking. Plus, the platform offers convenient recharge options, including cryptocurrency and bank transfers, making it simple to replenish your account. It's important to keep an eye on current trends in the traffic market so you can flexibly optimize your campaign if needed. This helps to ensure your creatives don't burn out too soon. Good luck! Quote
LeadingCards Posted November 27 Author Report Posted November 27 โStop listโ of creatives: What methods should NOT be used to promote offers? Creating the right creative is a crucial step that can make or break a campaign. But someย common mistakes in creatives can not only lead to a low CTR, but even get your adsย rejected at the moderation stage. Today, we're going to take a look at them. 1.โStop listโ items One of the most common reasons for blocking on social media platforms like TikTokย and Facebook is the promotion of products or apps that are already on the "stop list."ย In other words, they were previously the subject of complaints from other users. Take a look at the history of the offer โ if other teams have already tried toย promote the product without much success, you can be pretty sure it's on theย "stop list." Pay attention to new products โ if you choose a lesser-known offer, you'reย more likely to get through moderation. 2. Mismatch between promises and reality If the ad creative and landing page don't match, it will immediately attract theย attention of moderators. Unity of product โ make sure the image on the creative and theย product/promotion on the landing page match. Placement on the marketplace โ if the landing page looks like aย marketplace, it'll be a lot easier to get through moderation. 3. Clickbait Phrases like "easy money," "how to make a million," or "get rid of pain in 3 days"ย are a red flag for moderators. Try to use phrases that are both positive and realistic. Avoid making overlyย enthusiastic promises. Keep it neutral and make sure your message sounds reliable. Your promoย text should focus on the product's real benefits. 4. Copyright infringement and incorrect images Using images you don't have the rights to use or copied creatives isn't just aย potential campaign loss, it could also lead to legal issues. Using images thatย are too popularโeven stock imagesโcan make a brand look cheap andย unprofessional. Use licensed images instead of open source photos. If you have yourย own copyrighted material, that's the best option. Let's make the text on the image as clear and concise as possible โ itย should not exceed 20% of the image area to meet moderationย requirements Adapt creatives to the cultural context โ focus on the mindset of theย selected GEO. Also, it'd be a good idea to pay for local advertising inย advance, ideally in USD, through a handy service like LeadingCards. It doesn't matter what your offer is if it's not already on the stop list. What matters isย how you present it to your audience. Don't be too pushy when you're advertising,ย but at the same time play by the rules. Then customers will trust you! Good luck! Quote
LeadingCards Posted Sunday at 09:09 AM Author Report Posted Sunday at 09:09 AM Crypto payments and transactions: which cryptocurrencies are the bestย for affiliates to work with In the world of cryptocurrency, affiliate marketing is a big draw for professionals lookingย for high profitability and a relatively simple process. It's crucial to choose the rightย cryptocurrency, focusing on factors like the speed of transactions, the size ofย commissions, liquidity, and the advantages of each currency. 1. Tether (USDT) Tether (USDT) is a pretty popular stablecoin and has basically become the standardย in the world of affiliate marketing. It lets traders avoid losses from volatility. - It's highly liquid on all the major exchanges and stable because it's pegged toย the dollar. - It's available on different blockchains, giving you the flexibility to chooseย between networks depending on fees and transaction speeds. - It's suitable for funding virtual cards from payment services like LeadingCards (and also ETH and BTC, which we'll talk about below). 2. USD Coin (USDC) It's also a stablecoin, and in terms of usage, it's pretty much the same as USDT.ย On the other hand, USDC is focused on networks with low commissions and isย actively supported by decentralized European and American exchanges. - Low transaction fees on some blockchains - Less restrictions on withdrawal of funds. - You can use it to recharge virtual cards from payment services like LeadingCards. 3. Bitcoin (BTC) BTC is highly liquid and is supported by all exchanges, often serving as the basisย for other trading pairs. - It's available on all exchanges. - It's great for international operations. However, the transaction fees on the Bitcoin network can be pretty high, especiallyย during periods of network congestion. So Bitcoin is better for bundles with largerย sums of money. 4. Ethereum (ETH) It's more common to use Ethereum for transactions involving larger amounts or onย platforms that support lower fees. - It's highly liquid on all the major stock exchanges. - It's supported by big centralized and decentralized exchanges (DEX). One disadvantage is that transactions on the Ethereum blockchain can be pricey,ย which ย can reduce the profitability of affiliate marketing if you're working withย small amounts. 5. TRON (TRX) TRON cryptocurrency is becoming more popular because it has low fees andย a high transaction speed. - The lowest commission rates for transactions. - Fast transaction processing. TRON is also a popular choice for those who use Tether on a regular basis. Theย TRON network makes it more cost-effective and faster to move funds betweenย exchanges. The key is to study the unique features of each currency in advance. This way, youย will be able to predict the costs of cryptocurrency for the campaign and the profitย you expect to make with a minimum of risk. Best of luck! Quote
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