Writers around the world invest their time and financial resources into maintaining blogs and social media profiles despite being famous. Others have become famous for using the internet.
But how can you monetize a blog if you happen to be a writer, no matter the niche?
The first step is to put in place a professionally made website that isn’t built on a free platform filled with irrelevant ads.
Next, you should ask yourself what services or products you can offer to your audience on your website and whether they need your help.
In this blog post, I will share with you 3 ways writers monetize their website based on their skills, audience, and niche.
1. Sell a writing course
This one might be a little bit obvious, but if you’re a writer, the first skill that pops into your mind when you ask yourself how you can help your audience is writing better.
You might be surprised to find out how many ways writing benefits people, other than becoming better writers themselves. From writing resumes to sending out emails that lead to more clients to improved branding efforts, good writing is needed every step of the way.
This is why so many writers step out of their comfort zone and offer writing courses that focus on how to write content that grabs the attention of the reader, how to write persuasively, or how to appear more likable.
Writing courses are increasing in popularity. But the demand is high as well, as more people recognize their need to become better writers for more pragmatic reasons, rather than dreaming of writing the next big book on the New York Times Best Sellers list.
2. Affiliate marketing
This tactic involves endorsing somebody’s products or services in your niche.
Each time someone click on the link to the endorsed business, you earn a commission. Some affiliate networks pay per click, while others pay per sale.
Affiliate marketing falls under the umbrella of performance marketing, meaning that you have to be extremely convincing in your blog post to make your readers want to buy the products or services endorsed.
Another factor that determines the success of this technique is visibility. If your blog post ranks high in search engines, you have a higher chance of more visitors, and consequently more money earned.
The good news is that once your site is up and running, you no longer have to worry about it. This income source will become passive.
3. Sponsored posts
A sponsored post is a piece of content in which a product or a service is advertised on your website.
The advertiser may provide the blog post, or you could be the one who gets paid to create it. However, this type of advertising comes with a disclaimer, and you have to mention that the content was sponsored.
On the bright side, no matter how much the advertiser makes, you get paid a flat rate right after the content goes live.
The way you choose to monetize your blog should be influenced by your current skills, niche, and the problems your audience faces.
For example, if you’re blogging about real estate, you’re probably going to earn more if you write a book on how to make more money in the industry, compared to affiliate marketing.
Also, creating posts that are meant to convince someone to make purchases require knowledge. Make sure you invest your time in monetizing tactics that don’t require learning new skills.
Fortunately, starting a blog is now easier than ever, and there are many tools that you can use to alter the design of your website or create better content.