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  • Root Admin
Posted

For many brands and marketers, including myself, last year was a tumultuous year as deterioration of trust and slowdown of organic reach forced marketers to dive deeper into paid strategies.

Are paid strategies the only counter-measure?

Being more selective about what and when you publish content are also relatively effective strategies to counteract the changes, but none are effective as putting money behind your posts.

If you’re an e-commerce entrepreneur on a shoestring budget, you probably don’t like that sound. But the truth is harsh, and the truth is that it’s becoming increasingly necessary to pay to play.

The good news is that you can still play with a small budget, and if you play your cards right, you can see a healthy return on ad spending.

https://digitalmediaintelligence.com/facebook-ads-for-e-commerce/

  • 2 months later...

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