We are regularly asked for recommendations on different tools, resources, and services related to monetizing. Over the years I’ve become familiar with a variety of tools, utilities and services that really streamline working online. Some of them took me a while to find as they were not ‘obvious’ to me when I really needed them.
So I thought, it may be really helpful to share what I use. I will be updating this section as and when I find something really useful. For now, these are the resources that I use almost every day. If you have a suggestion, please do drop me a note, I would be quite interested.
If you have questions on how to use a particular tool or don’t know if is worthy feel free to contact me and I’ll tell if its good for you or I can recommend alternatives.
Bookmark this page and check it regularly as it’s updated often.As a general rule, I recommend mostly FREE tools or trials that do the job and you may cancel without getting charged.
#1. Hosting Providers
DigitalOcean.This is targeted at developers. I use this for staging as well as a few of my live sites. They are well priced and offer a great fast VPS service. It takes less than 2 minutes to get a machine running. I would highly recommend them to any techie that wants to run or test almost any online application. If you use this link, you will receive free $100 in credit, that’s 2 months usage free.
Bluehost. Every freelancer out there should have their own website showcasing their own portfolio. Bluehost really makes it easy to get up and running with most things being just a single click. e.g. setting up a WordPress website to showcase your talent. It’s great for getting started. It comes with minimal expense, great infrastructure and you get a free domain name.
#2. SEO Tools
#1. Google Search Console[FREE]
The Search Console delivers reports and data to control your site in Google. You can see how users are discovering you through Google Search, including specific queries that resulted in your site appearing in front of users.
Determine which queries brought traffic, and review your backlink profile to see which sites are linking to your website. You will also get alerts for any issues found on your site, and analyze clicks from search.
#2. Google Analytics [FREE]
This tool covers just about every facet of your SEO process from basic keywords research, traffic analysis, and derived backlinks. You can get metrics on what keywords people used when they land on your pages. This can give you important insights into what you need to tweak and improve to get your website performing better.
Consistently review your metrics to see your traffic grow, and make adjustments to your campaign as you see high bounce rates or pages that have high exit rates. Track and test your performance to increase leads and sales.
#3. Google Keyword Planner [FREE]
Google Keyword Planner still remains one of the most popular Keyword tools as it’s still one of the most accurate free SEO tools available. You can access search volumes and the difficulties in one easy to use dashboard. Letting you choose and discover easy to rank for (or highly searched) terms to place in your content.
You can use the tool to research thousands of keywords as well as create plans that you can execute upon.
#4. Google Mobile-Friendly Test [FREE]
With mobile domination, you must take advantage of this to determine if you pass the mobile-friendly test. With this tool, you see whether the site is ready for mobile or not.
#5. Google Page Speed Insights– FREE
Website loading speed is a confirmed ranking factor by Google. The PageSpeed Insights tool measures how the page can improve its performance on both desktop and mobile.
Implementing the suggesting you see on the tool will improve the performance of your site and the user experience.
#6.Google Structured Data Testing Tool – FREE
Using this tool you can test if your content has correct Structured Data Markup info.
You can add Structured Data about your website, your organization, reviews, music files, restaurants menus and much more. Check available Scheme.org commands here.
#7. Google My Business – FREE
By verifying and editing your business information, you can both help customers find you and tell them the story of your business.
#8. Google Trends – FREE
You may find which topics are hot in your industry AND/OR in your region and can create content around these topics. Also, you can do newsjacking by checking the hot news and write content around them.
#9. Yoast SEO WordPress plugin- FREE / $69
Yoast SEO is a must-have plugin for your WordPress site if you care a little bit about SEO optimization. It will optimize your website structure, the content and the internal backlinks. Follow this complete step by step Yoast tutorial.
Premium version come with multiple focus keywords, better internal link suggestions and automatic redirections when you delete/change a post so you will not lose any traffic.
#10. SemRush – FREE 30 days GURU plan
Get 30 days of SEMRush Guru for free worth $199.95.Learn how to benefit from your competitors by developing perfect content and advertising strategies.
#11. Ahrefs – FREE 14 days then $99 monthly.
It will give you tons of insight into your competitors and you will make much better marketing decisions. It is used not only for backlink intelligence but also for SEO audits, content marketing analysis and link prospecting.
#12. SEO PowerSuite – FREE or $299 Premium
The suite comes with 4 tools: Rank Tracker to check your ranking changes, Website Auditor to identify and fix your one-site issues, SEO SpyGlass to identify backlinks (yours and your competitor’s ones) and LinkAssistant to be able to manage and acquire backlinks by contacting webmasters.
#13. Twinword Ideas – FREE or $18 monthly
Twinword Ideas is the first AI-powered keyword research tool that speeds up the keyword research process and helps you discover the right keywords for your content marketing and search marketing success. Priced at only $17,99 per month it comes with great features that everyone that do keyword research needs nowadays. You can read our review here.
#3. Social Media Tools
MissingLettr –50% off ANY plan for 1st 3 months
MissingLettr creates strategic, automated social media campaigns that drive traffic for an entire year. After you add your social media profiles (Twitter, Facebook, Linkedin, and Google+) the posts will automatically be sent to all your profiles.
#4. Outreach Tools
Outreach.Buzz – FREE or $39 monthly
Outreach.Buzz is a SaaS tool helping people connect with influencers, bloggers and major publishing houses in order to publish and promote their content, increase their traffic, and reach the highest ranks in their niche. All in a few seconds in just one place. They offer more than 1.200 curated websites, crucial information about each website, project management dashboards and wishlists.
NinjaOutreach – 35% off annual.
Ninja Outreach is a piece of software used for influencer marketing. It lets you search for different bloggers and influencers based on different search phrases, then organize them into lists, and ultimately shoot out emails using templates you can build within the software.
Save time and money on your next outreach campaign.Save 35% off on annual plans for NinjaOutreach blogger & influencer outreach software using coupon code NINJAOUTREACHBFRIDAY
#5. WordPress Themes & Plugins
14. WP Rochet – $39 monthly
WP Rocket is a caching and performance optimization plugin to improve the loading speed of WordPress websites. You can install and configure WP Rocket in less than 3 minutes. Site speed is an important SEO ranking factor so you should use a caching & optimizing plugin for your WordPress sites. We are using WP Rocket with great results for our websites, is very easy to implement and to configure. There is no need to use a coupon as the prices have been sliced for this period.