Digital Marketing

If you have a business, you might be thinking about developing an app, in case you have not done so. A lot of people use smartphones and tablets. In fact, for over 3 years already mobile devices traffic overtook desktop traffic. In 2013, mobile traffic was only 16,2% of total …

In digital marketing, you cannot put all of your eggs in one channel. Remember the frustration when Facebook reduced organic reach a few years ago? Instead, you need a balanced marketing mix to combines short term and long term marketing tactics. #1. Long Term vs. Short Term Marketing Mix In …

This guide is intended to walk through the path to start and grow your digital marketing agency from being a freelancer with no reputation up to a full-fledged agency with full-time employees and a retainer-based client base. We understand not everyone will be interested in this journey, but we hope …

Trying to attract more website visitors with hopes that they turn into customers is one of the most challenging things for an online business. Looking at the current trends, it appears that social media and search engine optimization are dominating as the most popular marketing methods. It is understandable given …

If you want to have many visitors on your blog there are several things that you need to take care of. One of those things is to add great content regularly. And when I say GREAT I mean that type of content that people would love to read and share with …

Are you one of those who is interested in building up a career that is fast-paced, ever-changing, and has full potential for advancement? Well, in that case, you can consider a career in digital marketing, even if you lack experience. Digital marketing is the perfect field that has so many …

One of the most lucrative ways to monetize a niche blog is via CPA offers. In this CPA marketing for beginners guide, I will show you: what is CPA marketing, how it works, what’s the difference between CPA marketing and affiliate marketing, what are the top CPA networks you should …

Social media has never been such a powerful weapon than it is today. It has become a source for companies to organize their marketing activities. While in early times newspapers and TV were the leading providers in marketing, with the development of modern technologies and social media, especially, Facebook, Instagram, …

The importance of content marketing for eCommerce brands has been significantly growing. Content marketing is one of the most effective ways for retail brands to market themselves, namely because the customer chooses only to interact with the content that interests them (like quizzes for instance), as opposed to traditional marketing. To …

Globalization and broad access to the Internet changed the way we do business in the modern age. These two elements brought speedy communication (even when the participants are continents apart) and the possibility for almost anyone to extend in new markets all over the world. But there are other factors …

The only constant thing about marketing is CHANGE. Ironical as it may sound, marketing principles are always on toes, shedding skeletons and evolving to a better version. If the marketing predictions are right, 2020 is going to be a big year for B2B brands. If 2019 hasn’t been your year, …

“Fantasy and historical novels are twins,” opines Martin. For the uninitiated, George R.R. Martin, an American novelist, and screenwriter is the celebrated author of Game of Thrones, an epic fantasy novel. The book has garnered sales from over 25 million copies. 1. What is Game of Thrones anyway? Published in …

Seven out of ten customers abandon their shopping carts before completing their purchases. That is a statistic that will strike fear into the heart of any eCommerce site owner. Fortunately, there are many ways to overcome this issue. In our fighting shopping cart abandonment ultimate guide on the topic, we …

When was the last time someone showed up at your door with a surprise? Something that unlike getting another cardboard package from you know who was a little treat for you with something special inside. It might have crept up on you, but 2020 is going to be the year …